Shipstar's scheduling feature lets you set up recurring calendar events that automatically trigger content generation on a cadence you define — so your changelog, blog post, or social update goes out every week without you having to remember to kick it off. Once a schedule is active, Shipstar handles the generation in the background and can publish or deliver the result for you automatically.
Setting up a recurring schedule
- Open the Calendar page from the dashboard sidebar.
- Create a new event and choose the content type you want to generate (for example, Public Changelog or Weekly Product Update).
- Set the recurrence pattern. Shipstar supports RFC 5545 RRULE recurrence, which covers daily, weekly, monthly, and custom patterns — such as every Friday, the first of every month, or every weekday.
- Choose a delivery target for each occurrence:
- Publish — the generated content is published to its public URL automatically.
- Slack channel — the content is posted to a connected Slack channel on generation.
- Optionally, set per-schedule content guidelines (voice and focus instructions) in the schedule dialog. These override your project defaults for every occurrence of that schedule. See Content guidelines for the available options.
- Save the schedule. It will appear on the calendar and trigger automatically at each occurrence.
Per-schedule content guidelines
Each schedule carries its own voice preset (technical, business, or mixed) and free-text instructions. This means a weekly changelog sent to a Slack channel for your team can be written in a technical register, while a monthly blog post can be written for a business audience — both running automatically from the same project.
What happens when credits run out
If your team's monthly credit allowance is exhausted when a scheduled occurrence fires, Shipstar skips that generation rather than failing or queuing it indefinitely. Scheduling resumes automatically after your credits reset on your next billing anchor day — you don't need to re-enable anything. Non-generation activity (reviewing drafts, publishing, editing) is unaffected. You can check your current credit balance in the dashboard sidebar or under Account → Plan. See Plans & Credits for credit costs by content type.